Would you think the web site’s SEO and web design are different elements?
You’re not expected to.
In reality, they have to work together to do both properly. Google cares about the look and feels of your website more than you might think. Even if it can not “see” the way a human user can, there are advantages of creating a responsive website that will make the SEO better than ever before.
Relationship building with Google takes more than the number of keywords. Here’s how you can make the search rankings on your website appear higher and stand out from the pack:
1: Mobile matters:
Whether designing or redesigning your site, if you want to customize it for Google, spend some extra time focusing on the mobile version, as this is the one its algorithm would look at. What is your text responsive? Your photographs? Is everything on your daily website labeled the same way?
The best way to make sure you get all the elements right is to use the mobile version as the main testbed— as Google does. The careful configuration of your web for mobile devices should boost your SEO.
2: User-friendly is Google friendly:
You might call it a missed sale when someone comes to your website, browses and leaves because they can’t find what they’re searching for. Google is calling this a bounce.
It’s becoming clearer than ever that what’s good for consumers is good for Google, and vice versa, as its algorithm improves. While designing your site, your users will be able to find what they are searching for if you have a simple interface that is easy to navigate. This means more time on-site, more interaction, more backlinks — Google loves it. And because of nature, they happen.
So, if your site is difficult to navigate and not sensitive, it’s just as much a challenge for Google as it is for your users. UX and SEO are not issues that are different. Both combine to create a good user experience by Web Design Dubai, which can also lead to an increase in rankings.
3: Don’t be hasty:
Good architecture should be installed quickly and cleanly. Holding your template simple and free of clutter on your website helps with page speed, which is one of Google’s key components when indexing.
4: Good content equals good SEO:
Is your content to the point, simple, succinct, intuitive?
Google likes sites that have a simple and intuitive web layout, with easy-to-follow pages, keywords in the right places and meaningful content. If you’re building up content that’s transparent, relevant and responsive to common user questions, you might even wind up on Google’s snippet. Good structure and relevant content will help you rank higher and even hit the cove. What shouldn’t you like?
5: Your site map should make sense:
What do you look like when you map your site? Is it some kind of pulp with flailing arms in all directions? Or an overgrown hedge, with deadwood sticking out and out, where trees have died forgotten?
If your internal connecting system makes no sense to you, it will also make no sense to your users. So Google’s certainly not going to make sense. That’s why you need some time to make sense of your relation structure. Look at the anchor text to make sure the best practices are practiced
Make sure you don’t leave the dead ends that will hang on your users. Does your concept lead people to the right places intuitively? Your site map is just as much a design tool as SEO, so it’s probably a good idea to have your design team and your SEO Dubai working on it in the same place.
Let’s Get in Touch:
Get in touch with us to get these two lads working together.